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Golden State's Stephen Curry is an NBA champion, league MVP, and cultural phenomenon, yet Nike let him get away. And this is why you care.
Nike Lost Stephen Curry in Part Due to Mispronunciation of Name, Slideshow Error, News, Scores, Highlights, Stats, and Rumors
Former Nike Executive Explains Botched 2013 Meeting with Stephen Curry - Sports Illustrated FanNation Kicks News, Analysis and More
Stephen Curry Net Worth: Breaking Down His Salary, Shoe Contract and More, News, Scores, Highlights, Stats, and Rumors
3 Critical Sales Lessons Learned from Nike Losing Steph Curry to Under Armour
The Story Behind How Nike Lost Stephen Curry To Under Armour - Fadeaway World
The $14 Billion Man: Why Nike Lost NBA Superstar Stephen Curry to Under Armour
Warriors Set NBA Wins Record In Under Armour, Nike & Anta [PHOTOS] – Footwear News
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TrueHoop Presents: How Nike lost Stephen Curry to Under Armour - ESPN
TrueHoop Presents: How Nike lost Stephen Curry to Under Armour - ESPN
Nike's $14 Billion Mistake: How They Lost Steph Curry To Under Armour
Stephen Curry is the next big name in sneakers: When Julius Erving got his prediction horribly wrong about who would be the next Michael Jordan in the shoe game - The SportsRush
Curry Brand Will Lead Under Armour Higher (NYSE:UA)
The Financial Details Behind Stephen Curry's Lifetime Deal With Under Armour
Report: Under Armour, Golden State Warriors star Steph Curry near $1 billion endorsement deal - Baltimore Business Journal